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Alpina

 

MAS - 2019

 

INSIGHT

Even the smallest stain in your wall will look bigger than it is and will make you uncomfortable.

IDEA

Ads showing giant, impossible, wall stains.

 

PRINT

Oversized mosquito on a wall, exaggerated to emphasize how small stains can feel overwhelming.
Giant shoe print on a wall, illustrating the discomfort caused by small marks appearing larger than they are."
Chaotic scribble drawn by a child on the wall, exaggerated to highlight the unsettling nature of small imperfections.

Credits

M. Dunlap (CD); E. Cotte (AD/CW); Lyes Titii (AD); A. Greco (CW)

Recognition

Lürzer's Archive 02/2019

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